Guiding principles

Our guiding principles

Our guiding principles to which we stand – and which you can rely on:

- We offer fair trade baby´s and children´s fashion in organic quality for affordable prices.

- We put great emphasis on high quality, elaborate and contemporary design as well as absolutely poison free textiles.

- In order to achieve sustainable success we cooperate with the same partners from the textile sector in India on a long-term basis.

- We on the spot support our partners with indian and german expert teams (in regards to quality and certification).

- We stand for ethical values and fair trade conditions.

- Our whole supply chain is as environment friendly and resource conserving as possible (from the production of cotton to the spinning of the textile fibre to the manufacturing)

- We put great emphasis on transparency and corresponding certificates.

- We support our suppliers at the certification process.

- We regularly preserve our social and economic standards through independent controls by the „Control Union“.